Head of Marketing - Ringwood
Head of MarketingWe are seeking a highly qualified and experienced individual to join our team as the Head of Marketing.
Our company has experienced tremendous growth over the past decade, establishing itself as a leading brand within our sector.
This success is attributed to our unwavering commitment to valuing our employees and creating an inspiring and rewarding work environment.
As the Head of Marketing, you will play a pivotal role in driving our digital marketing efforts and shaping our overall marketing strategy.
Your primary objective will be to maximize market awareness and generate high-quality leads, ultimately delivering the desired outcomes set by the organization.
Key
Responsibilities:
Team Management:
Effectively manage the day-to-day activities of both the marketing and sales teams, ensuring smooth operations and fostering collaboration.
Digital Marketing Strategy:
Develop and execute comprehensive digital marketing campaigns that align with our sales go-to-market strategy, ensuring a cohesive approach.
Multichannel Campaign Execution:
Lead the implementation of multichannel campaigns to unlock revenue potential, both with existing clients and new prospects within our target market.
Continuous Improvement:
Employ an experimental approach to digital marketing tactics, constantly seeking opportunities for improvement and optimizing key performance indicators (KPIs).
Social Media Management:
Create and implement a targeted social media campaign across all relevant channels, maintaining consistent messaging and driving engagement.
Collaboration and Content Development:
Collaborate closely with the telesales team to create relevant messaging and content.
Develop campaign target segments based on buyer personas and timely market themes.
Database Management:
Oversee the management and maintenance of our in-house client database, ensuring its accuracy and relevance through regular updates and segmentation.
Technological Advancements:
Leverage existing marketing tools while proactively exploring new technologies and service providers to enhance cross-channel campaign efforts.
Embrace multimedia formats such as video, webinars, and podcasts to drive desired outcomes.
Budget Management:
Work collaboratively with stakeholders within the sales and marketing departments to develop and manage an agreed-upon marketing budget.
Qualifications and Skills:
Demonstrated go-getter attitude and a track record of success in previous roles.
Extensive experience working within a sales and marketing function, with a focus on digital marketing strategies and execution.
Proficiency in utilizing marketing automation platforms such as Dot Digital, Mailchimp, or HubSpot.
Excellent presentation, writing, and communication skills.
Strong analytical mindset with the ability to derive valuable insights from marketing data.
Exceptional organisational, interpersonal, and relationship-building skills.
Join our dynamic team and contribute to our ongoing success as a leading brand.
At our company, we prioritize employee satisfaction and offer an engaging and rewarding work environment.
If you possess a passion for digital marketing, a drive for excellence, and thrive in a collaborative setting, we invite you to apply for the Head of Marketing position.
Take this opportunity to be a part of our growth journey and help shape our future achievements.
Recommended Skills Analytical Business Process Improvement Communication Databases Digital Marketing Hubspot Estimated Salary: $20 to $28 per hour based on qualifications.
Our company has experienced tremendous growth over the past decade, establishing itself as a leading brand within our sector.
This success is attributed to our unwavering commitment to valuing our employees and creating an inspiring and rewarding work environment.
As the Head of Marketing, you will play a pivotal role in driving our digital marketing efforts and shaping our overall marketing strategy.
Your primary objective will be to maximize market awareness and generate high-quality leads, ultimately delivering the desired outcomes set by the organization.
Key
Responsibilities:
Team Management:
Effectively manage the day-to-day activities of both the marketing and sales teams, ensuring smooth operations and fostering collaboration.
Digital Marketing Strategy:
Develop and execute comprehensive digital marketing campaigns that align with our sales go-to-market strategy, ensuring a cohesive approach.
Multichannel Campaign Execution:
Lead the implementation of multichannel campaigns to unlock revenue potential, both with existing clients and new prospects within our target market.
Continuous Improvement:
Employ an experimental approach to digital marketing tactics, constantly seeking opportunities for improvement and optimizing key performance indicators (KPIs).
Social Media Management:
Create and implement a targeted social media campaign across all relevant channels, maintaining consistent messaging and driving engagement.
Collaboration and Content Development:
Collaborate closely with the telesales team to create relevant messaging and content.
Develop campaign target segments based on buyer personas and timely market themes.
Database Management:
Oversee the management and maintenance of our in-house client database, ensuring its accuracy and relevance through regular updates and segmentation.
Technological Advancements:
Leverage existing marketing tools while proactively exploring new technologies and service providers to enhance cross-channel campaign efforts.
Embrace multimedia formats such as video, webinars, and podcasts to drive desired outcomes.
Budget Management:
Work collaboratively with stakeholders within the sales and marketing departments to develop and manage an agreed-upon marketing budget.
Qualifications and Skills:
Demonstrated go-getter attitude and a track record of success in previous roles.
Extensive experience working within a sales and marketing function, with a focus on digital marketing strategies and execution.
Proficiency in utilizing marketing automation platforms such as Dot Digital, Mailchimp, or HubSpot.
Excellent presentation, writing, and communication skills.
Strong analytical mindset with the ability to derive valuable insights from marketing data.
Exceptional organisational, interpersonal, and relationship-building skills.
Join our dynamic team and contribute to our ongoing success as a leading brand.
At our company, we prioritize employee satisfaction and offer an engaging and rewarding work environment.
If you possess a passion for digital marketing, a drive for excellence, and thrive in a collaborative setting, we invite you to apply for the Head of Marketing position.
Take this opportunity to be a part of our growth journey and help shape our future achievements.
Recommended Skills Analytical Business Process Improvement Communication Databases Digital Marketing Hubspot Estimated Salary: $20 to $28 per hour based on qualifications.
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